Honor and integrity are at the heart of everything ONAR (OTCQB:RELT) does.
ONAR (OTCQB:RELT), pronounced “honor,” owns and operates highly specialized marketing and advertising service companies that provide a range of services including performance marketing, branding, digital marketing, experiential marketing, and healthcare marketing.
It recently rebranded to ONAR (OTCQB:RELT) from Integrum Worldwide and debuted on the OTCQB under the ticker symbol “RELT” following a reverse merger with Reliant Holdings.
“We liked the play on words with the idea of being honorable and acting with integrity,” CEO Claude Zdanow told Proactive.
The CEO said the company has taken a top-down approach to rebranding to ensure ONAR (OTCQB:RELT) has a “clear, concise, understandable, digestible brand.”
The rebrand to ONAR is more than just a name change. It also emphasizes the company’s commitment to delivering technology-powered marketing solutions to middle-market firms across a range of sectors.
Investing in your brand is especially important if you want to grow a business in the marketing and advertising space, Zdanow highlighted.